Katie Koczera / Graphic & Web Designer

Coastal — Brand Identity

Coastal, a developing chain dispensary in Santa Barbara, was looking for a brand portfolio to present to investors and the California Marijuana Enforcement Department. They envisioned Coastal to be a surf style dispensary that can transcend all ages/demographics and have the potential to be located anywhere in the US. I created multiple logo iterations to bring their vision to life while expanding the visual identity into business cards, letterhead, email signatures, and an all encompassing brand book.

Coastal_logo_image.png
Coastal_logo_lockups.jpg
brand_book_cover.jpg
brandbook_3.jpg
brandbook_2.jpg
Coastal_letterhead_mockup_2_v2.jpg
Coastal_BC_mockup.jpg